Sunday, June 26, 2011

21

(This is something I made in photoshop a good while ago)

In early August, Starmada is competing in a 21 day film contest called Project 21 which we are extremely pumped about. I don't want to say too much about it (hint - see above) but we have some awesome ideas which are being scripted by our very own Neill (Neilly Boy) Carroll and good pal Dave Primiano who are two of the funniest stayvinziz we know.

Monday, June 20, 2011

Starmada competed in the 48 Hour Film Project last weekend.. check out our play by play!

This past weekend Starmada Media took part in the New York leg of the 48 Hour Film Project, an annual festival that challenges filmmakers in 100 different cities to write, produce and edit their own short films (4 to 7 minutes in length) within a 48 hour time period. In each location participants are given their genre, which they pick out of a hat, and three elements which they must include in their film (a character, a prop and a line of dialogue). The challenge itself proved to be a bit of a roller coaster ride - a daunting yet exhilarating event. Below is a brief timeline of our experience.


Friday

2:30pm - We head north towards Manhattan via the New Jersey Turnpike. New York is a Mecca of filmmaking, and the demand is met by retail stores which supply equipment and expertise not found in most parts of the country. We opt to take advantage of this by arriving early and detouring to one of the better-known outlets to purchase a shoulder mount for our camera. The mount is designed to fit with a special lens apparatus we purchased last year and will allow us to be more mobile for the weekend's shoot as well as for future projects.

5:30 - New equipment in tow, we arrive at The Village Pourhouse on 3rd Avenue, the designated meeting point for the 48 teams participating in the event. After a quick dinner we wait for the coordinators to open up the table for registration.

6:30 - Registration begins for all the teams. We are then separated by screening group (there are five screening groups which have their films shown on different nights in New York) and called up one-by-one to pick our genres.

7:00 - Each team has now chosen their genre (ours is comedy) and the elements are announced: The character is Mickey or Michelle Sellers, a criminal. The prop is a coffee mug and the line of dialogue is "You're going to do what you want to do". Now that we have the information we need we are free to leave and begin working on our films.

9:30pm - After a two hour drive we arrive back home in Cherry Hill, NJ and begin writing the script. We decide that with limited cast and crew the best approach is a simple one, and after some debate we finally arrive at the decision to make a short instructional video for aspiring criminals. Mickey Sellers will be the guide and will carry with him a coffee mug throughout most of the video.

Saturday

1:30am - Exhausted from the trips to and from New York and the writing session, we agree to break for the night and get some rest.

8:30am - Following a night with limited sleep, team members split off to prepare for the day ahead. Matt Sundell (cinematographer and Starmada co-founder) assembles the shoulder mount we bought in New York while Neill (director and also a Starmada co-founder) goes on a scavenger hunt for props we think we will need based on the script.

11:00am - We reconvene to put the finishing touches on the script with our cowriter and star, Dave Primiano, while waiting for the rest of the team to arrive.

1:00pm - Lunch is served, and once the entire cast and crew is assembled we leave for the set.

2:00pm - We arrive on location and begin to set up, but there is a problem with the equipment - a smudge on the lens that we are unable to get rid of. We abandon the shoulder mount and lenses and decide to shoot on a tripod using the built-in camera lens.

10:00pm - Exhausted from eight hours of production with no break we are at last shooting the final scene. By now it is just Matt, Neill and Dave - the rest of the cast and crew has departed.

11:00pm - After cleaning up on set and packing the equipment away we head back to Matt's house. Matt rests while Neill captures the footage from Mini DV tapes onto the computer so it can be cut using editing software

Sunday

2:00am - Neill finishes capturing and heads home to rest.

3:30am - Matt wakes up and begins to edit.

9:00am - Matt and Neill meet up so they can finish editing. Matt has created two versions, one of which he has made shorter to cut out certain scenes he has deemed repetitive. Each version has a different flow and Matt and Neill disagree on which is more effective.

12:30pm - After a short debate they compromise on a final version which incorporates all the scenes but in a different order. This allows everything to be included while moving at a similar pace to the shorter film. Matt begins to export the footage into two different file formats (at the suggestion of the 48 Hour Film Project's main web site) while Neill prepares the final paperwork.

2:00pm - Matt has finished creating the video files. He throws one onto a data DVD and another onto a thumb drive while Neill runs through the checklist to make sure they have everything they need to turn in the finished product.

2:30pm - Neill departs for New York.

6:00pm - After a half-hour drive to the NJ Transit train station in Hamilton, NJ and an hour-and-a-half train trip Neill finally arrives back in New York. He makes his way over to the Village Pourhouse and discusses the weekend's events with the other filmmakers while they wait for the coordinators to announce that they can turn in their films.

6:30pm - Neill hands in the project one half hour before the deadline and, with the final task completed, heads back home after what has proven to be a daunting yet rewarding weekend.

Monday, June 13, 2011

Check out our most recent video shoot for our best and most favorite client Salon Norman•Dee! (Fall Hair and Make-up trends for 2011)




Here is our most recently completed video shoot which was done for our client Salon Norman Dee. ALSO!.. below is an ad we designed which was featured in last month's Philly Style Magazine. Pretty rad!

STARMADA MEDIA!

STARMADA MEDIA is a multimedia company started by a few friends who eventually would like to make this their ..bread/butter/bacon-bringing home full time jobs. Yes, we are setting the bar high for ourselves but who wouldn't want to get to work with your best friends every day and make a living off of doing something you love? STARMADA MEDIA is a collaboration of the talents of Chris Gill, Matt Sundell, Neill Carroll and George Liberi..that when combined.. they form (no, not Captain Planet ya dingus) a multimedia Frankenstein that plans on terrorizing every city and town on the planet until we get trapped and burned in a windmill by pitchfork and torch brandishing villagers...what??? YES. To sum STARMADA MEDIA up.. we do film/photo/graphic design/web design and everything else that requires the right side of your brain. I want this blog to document us from the beginning so that we can look back and see our progress and hopefully be looking at it from the office in our 76 million dollar mansions thinking how cute and innocent we all once were having no idea how big we'd get. Maybe we set the bar a little too high..but I think as long as we can do this for a living we'll be perfectly happy. This blog will contain updates on projects, final products of projects we've fully completed, life stories and plenty of corny popsicle stick jokes that you'll either love or get pissed off at because they're that bad. Boom shock-a-lock-a!